(Whitepaper) How to Build a High-Performing Supply Chain Network Design

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How to Build a High-Performing Supply Chain Network Design Team Published 7 December 2023 - ID G00797527 - 14 min read
By Analyst(s): Vicky Forman, Ronak Gohel
Initiatives: Supply Chain Transformation
Using technology for supply chain network design only succeeds
with a well-balanced, diverse and capable team in place. Supply
chain leaders can use this research to determine the roles and
skills required for supply chain network design to support quality
decision making.
Overview
Key Findings
Recommendations
Supply chain leaders responsible for network design teams should:
Not having clearly defined roles and responsibilities for network design creates
conflicting priorities and capacity constraints, resulting in a lack of focus.
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Network design is not just about modeling. Hiring based on technical skills alone
can have a detrimental effect on the quality of deliverables.
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Piecemeal hiring can lead to gaps in knowledge and processes and lack of diversity
in approaches, which limits innovation and the ability to create value.
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Turnover of network design personnel creates challenges for project continuity and
timeliness of deliverables.
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Promote continual focus on individual priorities. Define key tasks, deliverables and
skills for the team and create roles with limited overlap.
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Hire candidates with more than modeling experience by aligning skills to project
needs and knowledge gaps in the existing team.
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Introduction As reviews of the supply chain network design become ever more frequent and high
profile, companies are creating and expanding internal network design capabilities.
Supply chain network design leaders with mature and well-established capabilities, and
those leading less mature teams, are looking for network design talent. According to the
2023 Gartner Harnessing Analytics ROI in Supply Chain Survey, 1 41% of supply chain
organizations are currently deploying advanced analytics in the form of end-to-end
network modeling, with an additional 48% planning to deploy in the next two years.
Network design roles are difficult to hire for. In a labor-constrained environment, taking a
team-based approach to hiring and being laser-focused on key skills requirements are
essential to ensuring the team’s success.
Most network design teams use one of the supply chain network design tools available
(see Market Guide for Supply Chain Network Design Tools). Talented individuals are
required to get the most from these tools and generate quality deliverables. However,
candidates must be more than just modelers — the modeling phase is only one part of the
project. One network design manager described modeling activities as no more than 20%
of the overall time and effort expended on a project (see Define Your Optimal Supply
Chain Network Using 3 Pillars of Network Design: Part 1 — Initiate and Plan). 2 Without
good communication, problem solving, data skills and the ability to translate a business
problem into a model, modeling skills are moot. A great model or analysis is useless
unless the outcomes and recommendations can be presented clearly to decision makers.
Importantly, network design cannot be successful as a solitary activity. It is essential to
have a team structure that supports diversity and fosters collaboration and innovation,
along with planning for progression and turnover to ensure continuity.
When defining the team structure and required capabilities for a new team, consider that
creating mature capabilities is a journey. However, starting from a foundation of best
practices in hiring and standard frameworks and processes will enable this growth and
increase the organization’s maturity.
Ensure diversity and balance by hiring people from a range of backgrounds,
experience levels and industries.
■
Plan for turnover and progression by creating a team structure that supports growth
and ensures success, even when team members transition out.
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Analysis
Define a Team Structure With Clear Roles and Responsibilities
The highest-performing network design teams typically consist of several roles with
defined responsibilities that complement each other. Teams with little variation among
roles and that have individuals with many responsibilities typically don’t perform as well
as those with defined roles and responsibilities. 2 Promoting focus on key tasks and
defining roles and responsibilities limits overlap and ensures an efficient division of labor.
Divide Core Responsibilities and Skills Across the Team
Supply chain leaders can often fall into the trap of attempting to hire individuals who
possess an ideal set of skills, competencies and experiences. This is not a sustainable
practice. Instead, divide core responsibilities and skills across the team, rather than having
every employee perform the same tasks. This creates a team that collectively has the
required skill sets (see Figure 1).
Figure 1: Design Roles With Limited Overlap to Cover the Work More Efficiently
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Table 1 describes roles and responsibilities most common in network design teams.
Table 1: Common Roles and Responsibilities in Network Design Teams
(Enlarged table in Appendix)
Document Tasks and Skills Required for Each Task
To ensure efficient role design in the network design team, document the work to be done
and the skills required to do it. It is common to separate tasks based on specializations,
with different roles for data processing, modeling, and communication and project
management. While the team is growing, it may be essential to include subject matter
experts (SMEs) from other areas of the business to conduct noncore activities. This frees
up capacity within the team and draws on specialist skills and experience.
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The degree of separation between roles depends on the size of the team, the project
pipeline, and the diversity of skills and interests. As teams become larger and processes
are better defined, the segregation of roles becomes more defined.
Not all teams need all roles. The coach and project manager roles are typically seen in
larger, more mature teams, where the complexity of the modeling or the number of
projects becomes too great for the other team members to manage. In smaller teams, the
manager often takes on project management responsibility and the senior modelers take
on some of the coaching. Additionally, in cases where internal network design capabilities
are new, the coach role can be outsourced on a project while building the internal team’s
capabilities. This is not a long-term solution for this role but an initial starting point.
Hire Candidates With Skills Beyond Modeling Experience
As roles and responsibilities differ, so do required skills and proficiency levels. Not all
members of the network design team need to be modelers or even analytical. One supply
chain leader looking for a network design modeling manager was specifically hiring
managers with no modeling experience. This was to avoid lines being blurred between the
modelers and the manager. Otherwise, the manager might get pulled into data collection
or modeling to meet deadlines and neglect his or her core responsibilities. We recommend
hiring candidates with more than modeling experience and ensuring teamwide coverage
of the key skills required.
The core range of skills required in a network design team include five elements:
These core skills are often covered by a range of roles with various levels of proficiency,
experience and seniority. See Figure 2 for the common skills and proficiencies required
within each role.
Data — Ensuring the availability and quality of data needed for network design.■
Technology — Performing complex data discovery and exploration, and building
network models using appropriate technology and algorithms.
■
Projects — Prioritizing initiatives, communication, stakeholder management and
value tracking.
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Education — Fostering innovation and self-service enablement, along with related
knowledge management activities.
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Domain — Supply chain experience and business context.■
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Figure 2: Common Network Design Team Skills Evolution by Role
Look for Modeling Potential in Addition to Modeling Experience
In a talent-constrained market, looking beyond traditional skill sets can be an advantage.
This can help in finding resources quickly and in filling skills gaps in the existing team.
Traditionally, modeling or analytical experience was sought as a primary requirement,
even for junior roles, but this is becoming less true. Hiring managers are increasingly
seeking critical thinking, drive and the ability to learn instead of proven modeling skills.
Provided the employer has the onboarding and learning and development resources to
hone a candidate’s potential, they will have a larger pool of candidates than their
competitors.
Hire Candidates With the Skills to Communicate Recommendations Effectively
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Skills such as communication, cross-functional collaboration and teamwork are included
in a majority of job descriptions for all levels within the team. 3 This signals that the
traditional view that modelers should be hidden away and focus entirely on analytics is
disappearing in favor of finding people who can communicate effectively. Poor
communication and stakeholder management are common reasons that network design
initiatives fail (see Top Reasons Why Supply Chain Design Initiatives Fail and What to Do
About It).
Ensure a Diverse and Balanced Team by Hiring From a Range of Backgrounds and Experience Levels
Few very successful network design teams have just one resource. Teams typically
consist of two to 20 analysts, with many companies having about five. As the team’s
workload increases, so does its size, supported by efficient and automated processes.
Some smaller teams do operate at a high maturity level and are very effective. However,
the size of the team must be aligned to the work requirements and value generated. An
over-resourced team will struggle to demonstrate enough value and may not have enough
new challenges to keep team members engaged (see Drive Recognition for the Value of
Network Design With a Robust Value Tracking Process).
High-maturity teams hire from a wide variety of backgrounds and experiences. This
diversity ensures different approaches to problem solving and can generate new ways of
thinking or working. This is essential because modeling is as much an art as it is a
science. If you give 10 modelers the same complex problem to solve, they are likely to take
several different approaches, all valid and all with similar recommendations. Some will be
more efficient or elegant than others, but this variety fosters innovation and collaboration
and reduces the risk of groupthink, ultimately resulting in higher-quality outcomes.
Common backgrounds for analysts include:
Fresh college graduates with quantitative qualifications eager to learn modeling,
supply chain and the business
■
Internal hires transferring from more operational areas such as distribution or
manufacturing operations who bring business-specific knowledge and experience
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Experienced modelers from competitors who bring external perspective to common
challenges
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Experienced modelers from unrelated industries who bring fresh but applicable ideas■
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Plan for Team Turnover and Progression
Team turnover is inevitable, according to the 2023 Gartner A New Leadership Perspective
on Turnover Survey. 4 It reports that 75% of supply chain professionals believe voluntary
turnover is more likely to increase in the next five years. You must plan for departures. The
aim for a successful team is to continue after any one person leaves and to develop
people and encourage them to move into new roles, inside and outside the team. When
done well at scale, Gartner calls this healthy dynamic the internal labor market. The idea is
that it’s better to “lose” your talent internally rather than to competitors (see Supply Chain
Executive Report: Your Employees Will Leave; Embrace the Turnover).
Enable Innovation, Collaboration and Knowledge Sharing
As a team environment is fostered and communication among analysts is encouraged,
natural knowledge sharing will occur and common processes will be implemented.
However, this organic process is not enough to enable seamless handover of projects and
initiatives. To prepare for these transitions, enable a team structure that supports formal
knowledge capture, peer learning, and learning and development opportunities. Upskill
employees into new roles and backfill and onboard colleagues into the roles they vacate.
These are some examples of these initiatives:
Define a Team Structure That Supports Progression and Plans for It
Supply chain consultants, with or without modeling experience, who bring a wide
range of industry and supply chain experience
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Experienced supply chain operators with analytical skills who bring practical
experience to theoretical exercises
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Modelers record short videos describing an element of the model approach or data
processing procedures. This removes the need for lengthy written documentation.
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Frequent innovation team meetings are held to share ideas and challenges.■
Multilevel succession planning is determined by leadership. A backup is identified
for all team members, with regular upskilling and cross-training.
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Hiring efforts are focused on lower grades and promoting from within.■
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Some teams have high turnover because individuals reach a point where they don’t see
opportunities to progress. Defining a team structure with various roles to allow upward
and sideways movement into specialist or mentoring roles can increase opportunities. A
network design team with a history of alumni being promoted into senior roles will attract
high-caliber applicants. The team will be seen as attractive to work for because of its
progression opportunities. Senior roles such as the coach and project manager are
examples of opportunities that help retain top-performing talent and knowledge.
However, not all modelers make great managers, and there must be a way for these
individuals to progress without being forced into management. In some cases, analysts
who have taken on modeling manager jobs have reverted to technical roles after
determining that is where their skills and interests lie.
Evidence 1 2023 Gartner Harnessing Analytics ROI in Supply Chain Survey: This study was
conducted to investigate and gather information on various aspects of data and analytics
in supply chain management. Specifically, the study aimed to identify the success criteria
and best practices for achieving positive returns on investments in data and analytics, as
well as the critical challenges in building and improving data and analytics competency.
The research was conducted online from March through July among 312 respondents
from North America (n = 115), Western Europe (n = 118) and Asia/Pacific (n = 79).
Qualifying organizations reported enterprisewide annual revenue for the most recent fiscal
year of at least $500 million. Qualified participants were employed as full-time supply
chain professionals in roles with a business focus, IT focus or a blend of IT and business
focus. Disclaimer: Results of this study do not represent global findings or the market as a
whole, but reflect the sentiments of the respondents and companies surveyed.
2 Gartner conducted interviews from December 2021 through March 2022 with 10
companies that have internal network design teams, in addition to hundreds of client
inquiries on network design.
3 Gartner analyzed more than 150 job descriptions for network design roles posted
between April 2021 and March 2022, across various industries, regions and job levels. It
also analyzed 30 more job descriptions posted between February 2023 and October 2023.
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4 2023 Gartner a New Leadership Perspective on Turnover Survey. This survey was
conducted to investigate the impact of various organizational behaviors and models on
turnover-related outcomes in supply chain organizations. The research was conducted
from 22 May through 19 June 2023. In total, 336 respondents completed the survey
globally. Qualifying organizations operated in industries with supply chains. Qualified
participants were supply chain leaders (nonindividual contributors) whose roles were tied
to a supply chain function and were in manager roles or above. Respondents were
surveyed on their attitudes toward turnover as well as the status of their supply chain
organization in areas such as the level of disruption caused by turnover, interactions with
alumni, offboarding and onboarding procedure, knowledge management processes,
learning and development, and skill leverage. Disclaimer: The results of this survey do not
represent global findings or the market but reflect the sentiments of the respondents and
companies surveyed.
Document Revision History How to Build a High-Performing Supply Chain Network Design Team - 26 May 2022
Recommended by the Authors Some documents may not be available as part of your current Gartner subscription.
Define Your Optimal Supply Chain Network Using 3 Pillars of Network Design: Part 1 —
Initiate and Plan
Top Reasons Why Supply Chain Design Initiatives Fail and What to Do About It
Ignition Guide to Sourcing High-Quality Supply Chain Talent
Tool: Guide to Use Cases for Network Optimization Capabilities
Case Study: Customizable Team Role Designs (UCB)
Tool: The Case to Embed Network Design in Supply Chain Decision Making
Supply Chain Executive Report: Your Employees Will Leave; Embrace the Turnover
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Table 1: Common Roles and Responsibilities in Network Design Teams
Role Description
Leader, Supply Chain Network Design
Network Design Project Manager
Leads and develops the network design team. Drives the vision, including what is in and out of scope.
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Manages the team, prioritizes and reprioritizes initiatives to align with supply chain strategy and available resources, measures success using performance metrics and communicates with business partners.
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Defines standardized process and governance for the team to ensure best practices are followed.
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Supports team members with stakeholder relationships. Ensures activities such as data collection and assumption signoff are completed in a timely manner.
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Serves as a key point of contact to coordinate projects evaluating the supply chain design.
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Manages the network design project, ensuring appropriate time and resources to meet business objectives.
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Communicates with wider business stakeholders (including providing documentation) and drives process improvements.
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Leads project review meetings and coordinates project status updates.■
Can navigate competing priorities and projects.■
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Source: Gartner (December 2023)
Network Design Coach
Senior Supply Chain Network Design Analyst
Supply Chain Network Design Analyst
Supports hand-over to the implementation team.■
Subject matter expert in modeling techniques and supply chain with institutional credibility.
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Acts as a liaison between network design analysts and supply chain users.■
Trains users, ensuring projects are successful.■
Serves as quality assurance and identifies additional opportunities for continuous improvement.
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Leads modeling projects from introduction to delivery of modeling results.■
Participates in modeling strategy sessions with senior leaders.■
Responsible for understanding data requirements, data gathering and cleansing.
■
Responsible for optimization or simulation model building, and validation.■
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