Deliveroo Case Study

Deliveroo reimagines S2P across 11 countries, achieving 23x efficiency
gain in invoice processing After 8 months of integration testing, the final "big bang" switch to Coupa and
Rossum occurred in April 2025, bringing all 11 operating countries online.
The transformation delivered results across all key objectives:
97% 23x 500 DATA EXTRACTION
ACCURACY
efficiency gain in
invoice processing
DAILY
USERS
"Rossum delivers massive efficiency gains to our AP teams by
automating invoice data capture for our complex invoices and
delivering accurate, validated data back to Coupa."
Rob Turner Chief Procurement Officer
The Challenge The Solution
Poor OCR performance: 0% touchless
processing for grocery invoices, requiring
manual handling an average of 7 times per
invoice
Massive invoice complexity: Grocery
division invoices with 100+ pages and
1,000+ line items taking up to 15 minutes
to process manually
Non-integrated procurement modules:
Sourcing, contracting, and purchasing
functions operated in isolation, creating
duplication and inconsistent processes
Deliveroo, a food delivery company operating
across 11 countries faced significant
bottlenecks in their source-to-pay process.
Centralized invoice ingestion: Rossum
receives invoices through central email,
classifies and routes them
Data processing: Rossum extracts
additional information, transforms data,
matches invoices against POs, and checks
for duplicates
Seamless Coupa integration: End-to-end
workflow from invoice receipt to posting
in Coupa
Deliveroo selected Rossum and Coupa as its
integrated best-in-class S2P technology stack.
Key capabilities include:
Want similar results?
Get your Free Demo
https://rossum.ai/ https://rossum.ai/form/demo/ https://rossum.ai/customer-stories/deliveroo/